The Vampire Diaries' Michael Trevino for Bench

When Penshoppe bagged Mario Maurer as their latest endorser, I was prepared to declare Bench knocked out by the competition. Then Ben Chan hastily put up billboards of singer Bruno Mars to prove that they too have an artist of international proportions in their camp. While Bruno Mars is a pretty good singer, I think he just fails as a clothing brand endorser. And so I thought that sealed the question as to which is the "IT" brand of the year. 

But Ben Chan had something else up his tricky sleeve. Michael Trevino better known as the oozing hot-Tyler Lockwood in the (better than any vampire movie) juvenile tv series, The Vampire Diaries is tapped as the newest endorser of Bench Underwear. A winner for the 2011 Teen Choice Awards in the Scene-Stealer Make Category  and a permanent resident in the dreams of anyone that has seen the series, Trevino just ensured Ben Chan a fighting chance at regaining supremacy as the top local clothing brand.

Click here to download The Vampire Diaries.
Click here for the complete feature at the Philippine Star.

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